Thursday, July 10, 2014

A Bespoke Automobile: The Singer 911

Anyone who is interested in cars and their manufacturers will eventually develop a unique taste of their own. Brands will suit their style or fail to connect based on performance, image, quality, etc. I am no different. Having grown up driving two Buick LaSebres, I have sworn that I will never own or drive another one. I not entirely sold on Lexus, and I think that Mercedes are entirely too flashy. I also don't particularly care for Porsches.

That said, there are exceptions to every rule. Case in point: a California based company called Singer produces a modern adaption of a classic Porsche 911. And I absolutely adore it. The folks at Top Gear featured it last year and they do a good job of painting a picture that explains where it fits in with the 911 lineage and why it is unlike anything else on the market.



Now to the proverbial elephant in the room. Base prices start around $350,000. $350,000!! And that is on the low-end of the spectrum. I understand it's a modern adaption and has carbon fiber body panels, updated suspension, etc. But the simple fact is, with that price range, it's in the same league as many other brand-new supercars. Ferrari, Lamborghini, McLaren, Maserati; I'm sure that you've heard of them.

On a personal note, and not particuarly helping its case, the $300k mark also puts it right up next to this:


The new Aston Martin Vanquish. And frankly, in the fictional world where I could spend that much on a car, I wouldn't be able to live with myself if I didn't take the Aston. The Singer is beautiful and is absolutely something I would enjoy having in my garage, but it doesn't hold a candle to the beauty, passion and performance of the Vanquish.

If you're interested in a bit more detail, Chris Harris from /DRIVE took a tour of the Singer factory and spoke with many of the design leads about its development and production.




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